Additional Music Video Analysis

This is my most favourite song, so be gentle. 
And such a sweet and lighthearted song deserves a sweet and lighthearted music video. And that's exactly what this is. 

With incredibly bright colours and vivid movement and characters--- golly, it's sugar for the eyes. 

It builds a grand and bright world full of colours and oh my god just happiness just pure happiness are you seeing this even the flowers are smiling. Takashi Murakami would be proud. 

With elements of performance, (the singer being animated), this video is mainly reliant on concept. Which, to me, is quite a missed opportunity, because the lyrics do convey a narrative, and it'd have been very cool if the video conveyed a narrative too. 

But for what it is, it's an incredibly bright and jolly video, for a bright and jolly song. 

I'd like to think the premise of this video is some kind of homage to Toontown, (Who Framed Roger Rabbit? 1988), because, come on, it's pretty much parallel.

Like, really parallel. Right down to the bunnies. 

But that aside, it's certainly a call back to the 1920-30's era of animation. Round-- childish-- and very fairytale-esque. 

For whatever reason-- I don't like this music video. Well-- I like it, the animation is-- nice. And I like the idea of using the oldern-cartoon style-- but--
Not for a song with such adult themes in it.
It's just wrong.
Blasphemous, even.
But regardless, the animation is very well done-- And it is a very clever idea.
Following a cherubic kid, straight out of a fairytale, following them throughout their messed-up, but deceptively child-like surroundings. 
Of course though, much like many music videos, it's been done... better.

MIKA's Lollipop takes a similar premise, following a little girl through her slightly dodgy fairytale world. With clear references to Red Riding Hood, and Alice in Wonderland, it's much sweeter and more wholesome than the previous music video. And hey, it's also got bunnies in it---

Oh. 

That's right. Lollipop also delivers it's more adult messages, though much more subtle than the previous video. Because nothing in music is sacred and honestly child-friendly anymore. 

The song, while seemingly childish and sweet, does deliver a message regarding the definition between lust and love. It seems that most music videos these days usually go down one route or the other, so it's nice to see a music video exploring the definition between the two. 

The animation, while basic, is very sweet and endearing. And just like the previous one, colourful and childish.